Financial Calculators & Tools
Athena
A refinancing calculator to help customers understand how much they can save by switching to Athena
View siteShow, don’t tell. Financial calculators to drive sign-ups.
GBST and Athena took an iterative approach to deliver a unique refinancing calculator which combines eight of our Equate calculator engines.
The custom calculator allows users to experiment with home loan hypotheticals and integrates Athena’s Home Loan Hacks; customers can see how extra repayments, repayment frequency, loan terms and more impact their real life mortgage.
The calculator is built on our powerful calculation engine, configured with Athena’s own loan parameters and has been the engine driving Athena’s offer to homeowners.
Customers who use the calculator are 2.5 times more likely to sign up as an Athena customer than an applicant who hasn’t run their numbers. With a custom calculator to match its distinctive brand voice, Athena has secured a powerful market edge.
“GBST really understood our vision and the combination of their financial, technology and user experience expertise helped us get the best possible solution. It’s a fantastic lead generator on our website.”
Nathan Walsh
Co-Founder & CEO, Athena